A.H.Co delivered the national Korea Pavilion, shaping a bright, unified presence for Korean brands. Tall headers, cohesive country branding, and modular exhibitor bays created a clean “avenue” that read clearly from the aisle and invited discovery.

Inside the pavilion, consistent signage, product-forward counters, and photo-friendly spots supported sampling, buyer meetings, and press moments. The result is a scalable pavilion system that elevates country-of-origin storytelling and makes B2B conversations efficient at a high-traffic beauty trade show.